DISNEY MAGIC KINGDOMS / TV commercial 30sec.
CONCEPT:
I worked as Director and Art Director in charge of the Video marketing department of Gameloft for couple of years. This project was one of the most challenging and interesting I was able to make. I was in charge of the pitch, treatment and development of the spot with the intern team. The concept was to bring the magic of Disney to a woman walking in the street. By playing, she could travel in a fantasy world. Mixing CG and live action was very challenging for a small team like ours. But the result is very nice !
I worked as Director and Art Director in charge of the Video marketing department of Gameloft for couple of years. This project was one of the most challenging and interesting I was able to make. I was in charge of the pitch, treatment and development of the spot with the intern team. The concept was to bring the magic of Disney to a woman walking in the street. By playing, she could travel in a fantasy world. Mixing CG and live action was very challenging for a small team like ours. But the result is very nice !
Credits:
Direction/Art Direction/Script/Storyboard: Alexandre Brakha
CG supervisor: Patrice Bilodeau
Direction/Art Direction/Script/Storyboard: Alexandre Brakha
CG supervisor: Patrice Bilodeau
Producer (Gameloft): Joanie Tremblay
Co-direction (live action part): Eric Piccoli
Producer (live action part): Marco Frascarelli
Director of production (live action part): France Poulin
DOP: Mathieu Élie
Co-direction (live action part): Eric Piccoli
Producer (live action part): Marco Frascarelli
Director of production (live action part): France Poulin
DOP: Mathieu Élie
Gameloft team:
Technical director: Michel Marois
Animation: Alexandre Albala (lead) / Thierry Leonard
Mathéo Mercier / Davide Salvatore
Compositing: Emmanuel Moulun, Kaitlyn Lovatt, Jordan Cirera
VFX: Mauricio Dantas Melo
CGI team: Arthur Segura, Raul Gimenez, Jordan Cirera, Vik Soremsambak, Renato Rebucca, Navid Dadgar
Texturing, Shading, Rendering: Arthur Segura, Raul Gimenez
Music: Rodrigo rubilar
Sound FX: Jérôme Laberge, Geneviève Savard l'Herbier
Editing (Gameloft): Mathieu Grenier / Steve Villeneuve
Color correction: Guillaume Boivin
Motion Graphic: Matthew Brushet / Charlie Leroy
Animation: Alexandre Albala (lead) / Thierry Leonard
Mathéo Mercier / Davide Salvatore
Compositing: Emmanuel Moulun, Kaitlyn Lovatt, Jordan Cirera
VFX: Mauricio Dantas Melo
CGI team: Arthur Segura, Raul Gimenez, Jordan Cirera, Vik Soremsambak, Renato Rebucca, Navid Dadgar
Texturing, Shading, Rendering: Arthur Segura, Raul Gimenez
Music: Rodrigo rubilar
Sound FX: Jérôme Laberge, Geneviève Savard l'Herbier
Editing (Gameloft): Mathieu Grenier / Steve Villeneuve
Color correction: Guillaume Boivin
Motion Graphic: Matthew Brushet / Charlie Leroy
